Hyper-advanced Ionic Air Purifier - Plasmacluster Ions vs Bird Flu Virus

Japan is well-known for cutting edge innovations that often go unnoticed by the Western world. But Sharp Corporation's press release on 27 August 2008 cannot be ignored! Incorporated in its ionic air purifier, the Plasmacluster Ion Technology (more on this in a later post) has just been scientifically proven to be 99.9% effective in eliminating the bird flu virus known as H5N1.

With increasing regularity, the press reminds us that bird flu is the prime suspect to cause mankind's next pandemic. Pandemic sounds terrifying. It is. That’s when a deadly virus turns totally global, in a very negative sense. 50 million people may die in a global pandemic. No way, you say. But its happened before, during the 1918 Spanish Flu pandemic! World Health Organization (WHO) confirmed on 5 October 2005 that the 1918 Spanish flu was caused by H1N1, a bird flu virus.

Now that I have your attention, is it time to PANIC?

Not quite, not yet anyway. Updated on 10 Sep 2008, WHO statistics shows the death toll at 245 from 1996 when the H5N1 virus was first identified in China. So what’s the fuss? Mutation of the bird flu virus to achieve human-to-human transmission capability is the ultimate horror of the scientific community. As of today, there has been only one probable case of human-to-human transmission recorded in Thailand in September 2004. But if (it seems the virus has not reached the “when” stage) the dreaded virus mutation takes place, you can expect pandemonium on a global scale.

Like other countries, Singapore (where I live) is conscientiously preparing for the worse (more on this in a later post). At the individual level, we should start making preparations too.

Ok, so what’s all this got to do with Sharp’s ionic air purifier. Is it not just another ordinary ionic air purifier? Yes, it's ordinary in that it takes care of the usual stuff that we look for in an air purifier – dust, dirt, smoke, dander, pollen, cuisine and pet odours, pollutants, allergens etc. If there is really a tested defence shield against a deadly virus, why not? The complete package is promised in Sharp's Plasmacluster Ion Air Purifier.

If you’re value-conscious like me, the obvious question would be “yes, that makes a whole lot of sense but at what cost”? At no extra cost, Sharp claims! Sharp contends that it is cheaper than any other competing ionic air purifier when measured over 5 years. Wow, value for money sure gets my attention! But, how is this possible in this nothing-is-for-free world?

Sharp says that its definitely possible. Using the Plasmacluster Ionic Air Purifier Model FP-N40CX as the basis, Sharp contends that it is great value for money as there is no filter replacement costs for the first 5 years. Upfront costs at US$399 for the Sharp model is higher than the typical competitor's US$160. But the latter requires annual filter replacement costs of US$100, adding to a total cost of US$560 over 5 years.

I would greatly appreciate any feedback on both sets of numbers above. Do let me know if you have recent actual data.

Meanwhile, I'm going to scrutinise intently the Sharp Plasmacluster Ion Technology. Now is the time to research, while bird flu is still not quite at pandemic proportions.

Don't procrastinate. Fear etches itself deep in my psyche. Imagine thousands of frantic people going from drugstore to drugstore looking for the same face mask. The N95 mask was touted as the only effective weapon as a near-pandemic scare gripped Asia. For the uninitiated, it was the year 2003. The SARS (severe acute respiratory syndrome) virus originated in Asia, infected 8,096 people around the world before finally resulting in 774 fatalities. Being well prepared is half the battle won.

Watch this space as we track exciting developments in our pursuit of safe, pure and clean air with nothing more than an ionic air purifier.

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